PortFolio
PRESS OFFICE
Press releases editing and spreading
Press conferences organization
PR with media and opinion leaders
Press review
Content editing for blog and social media
Event creation and organization
Team player creativa, con una forte attenzione all'eccellenza operativa, sono in grado di trasferire visione e messaggio ad audience differenti
Committed to providing organizations with positive interactions with the media to maintain reputation, strengthen consumer loyalty, and establish credibility
Planning and completing cross-cutting projects according to shared strategic objectives
FeedBack
TimeLine
I manage the communication of companies operating mainly in the technology sector, with the responsibility of developing and implementing communication plans and public relations for them
I managed the press office activities for important clients of the agency in the automotive field, thanks to my wide network of contacts built over the years with auto industry journalists and the extra sector media
I created press office and media relations department, developed CEO & Founder brand awareness and personal branding (1st industry LinkedIn SSI), contributed to the achievement of the "Best Product of the Year 2019-2020 and 2020-2021" Awards and "Retailer of the Year 2019-2020" awarded by consumers, worked on the national advertising campaign broadcast on LA7 channel
In charge of the Italian launch of new video technology for car dealers, workshops and end users
In charge of the Italian launch of the Pocket Watt project funded by the European Commission
I organized the first Italian press conference for 100 journalists, contributed to the achievement of the Design Award 2016 for the launch of Alfa Romeo Disco Volante Spyder by Touring at “Concorso d'Eleganza Villa d'Este”
I designed the high-end positioning strategy
I actively contributed to the growth phase of the company as a trendy techno-logical brand among young people, by launching Xsara Picasso and C3, leaders in their segment
I created the first corporate Team Work in Action event for the Italian branch
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